Keeping a borough vibrant
To help strengten the message of their printed output, Islington asked us to create a number of different campaigns for their housing, environment, events, and Adult Services teams.
WhiteLight produced: Brochures, handbooks, newsletters, magazines, advertising, CD packaging, financial reports, event branding, exhibition graphics.
To create press advertisiments for Islington's Park Smart campaign, we used real-life photos taken around the borough to highlight parking issues. Reports showed that parking fines decreased significantly soon after the program was launched.
Better Care magazine
We were commissioned to design a brand new magazine aiming to be the voice of the adult caring community. Covering issues faced by both carers and services users living in the borough, Better Care was designed to be attractive, modern and friendly, with accessibility being the number-one priority.
“WhiteLight were totally in tune with our vision, identity and message. The product was contemporary, aesthetic and stayed the right side of corporate – just what we wanted. And they delivered bang on time!”
Ian Christie / Islington Housing Services